Meet Three Women Who Are Redefining Sports Card Collecting
The world of sports card collecting, long dominated by men, is undergoing a transformation. Women are not just entering the hobby—they’re reshaping it in exciting ways. From building businesses to fostering inclusive communities, these trailblazers are challenging stereotypes and opening doors for others. Let’s meet three women who are redefining what it means to be a collector in today’s sports card industry.
1. Sarah Johnson – The Business Innovator
Sarah Johnson, founder of Card Maven Collectibles, turned her childhood passion for sports cards into a thriving online business. Starting with a small inventory of vintage cards, she now operates one of the largest female-owned sports card marketplaces in the U.S.
“Sports cards are more than just a hobby—they’re an investment,” Sarah explains. She uses her platform to educate collectors about the financial potential of their cards, offering workshops on card valuation, grading, and market trends.
Sarah also champions ethical practices in the industry, emphasizing transparency in transactions. Her success has inspired other women to explore entrepreneurial opportunities in the sports card space.
2. Maria Gonzalez – The Community Builder
Maria Gonzalez, a lifelong collector from Texas, is the founder of SheTradesCards, a social media group connecting women collectors. What started as a small Instagram page has grown into a vibrant community with thousands of members worldwide.
Maria’s mission is to create a safe and welcoming space for women in the hobby. “I wanted a place where women could share their collections, trade cards, and learn from each other without feeling out of place,” she says.
SheTradesCards hosts virtual meetups, collector spotlights, and charity auctions to bring members together. Maria’s work has paved the way for greater diversity in the sports card community.
3. Olivia Martin – The Content Creator
Olivia Martin is a YouTuber and TikTok influencer known as CardQueenLiv. Her engaging videos combine expert insights with humor, making sports card collecting accessible to a younger, more diverse audience.
Olivia reviews new card releases, shares tips for beginners, and showcases her own collection of rare cards. “I want people to see that this hobby is for everyone,” she says. Her content has sparked interest in sports cards among women and teens, many of whom credit Olivia for inspiring their first purchase.
With over 500,000 followers across platforms, Olivia is proving that sports card collecting has a bright, inclusive future.
Redefining the Hobby
These three women are not only redefining sports card collecting but also expanding its reach. Their contributions are inspiring a new generation of collectors and proving that the hobby thrives on diversity.
As the sports card market continues to grow, voices like Sarah, Maria, and Olivia are ensuring it becomes a space where everyone can feel at home—whether they’re chasing rookie cards, building businesses, or simply enjoying the thrill of the hunt.
A Future for Everyone
With innovators, community builders, and influencers leading the way, sports card collecting is no longer a niche hobby. It’s a dynamic industry where women are making their mark, and the best is yet to come.